Advertising Rates

Ambulance Today offers a full Graphic Design Service for print advertising (available upon request) totally free of charge. Please contact the Editor for details.

Standard Positions

Standard advertisements can be booked as single inserts or as a series booking, thereby gaining a considerable discount.

We do accept quarter-page advertisements but typically advise against these. If you would like to discuss quarter pages, contact our Editor for a favourable and generous rate.

*All rates are exclusive of VAT. Obviously, this only applies to UK clients. Those from outside the UK do not pay VAT.

Advertising rates are only offered on the basis of the CMYK / four colour print process, rather than those of mono (black and white) or spot colour printing.

Bookings submitted by recognised advertising agencies (with full copy supplied) attract an agency discount of 10% per insert.

We are able to discuss special rates for dedicated supplements, features and inserts. We are happy to, and actually enjoy, tailoring specific advertising packages for our customers to their own specific needs.

 Contact either the Editor or our sales department to discuss the many different mixes of web and print advertising that we can offer together, alongside other marketing strategies.

Special Positions

Special positions refer specifically to the inside front cover, the inside back cover, and the back cover of the magazine. These typically attract the most attention from readers and are the most visible advertising positions.

The back page is usually considered to be the most valuable advertising position as it offers more visibility to more people than any other position within a publication possibly can.

We do not offer advertisements on our front page.

All special positions are only offered as series bookings. In very rare cases, it may be possible to offer a special position as a single insert, so you can always call and ask. But this is not usually possible, and we advise you to ask about booking ahead for these positions as they sell very quickly in advance.

Inserts

Insert costs are pretty typical throughout the industry, and a guide of £85 per 1,000 inserts is commonly accepted as the rule, based upon standard dimensions of 2-4 pp on size A4 paper. We would advise you to contact the Editor to ensure the best rate based upon your needs.

Website positions

For all information regarding digital marketing and advertising on our website, please contact the Editor. Sales specifically for the website are done through an agency. He’ll explain anything you need to know and will pass you on to the best contact to suit your needs.

Rates for tailored advertising packages which include a mix of digital and print advertising can be discussed with the Editor, as stated above.

Copy Requirements

All advertisements should be sent suitable for Apple Mac OSX.

Print optimised PDF files preferred or TIFF files saved at 300 d.p.i.

Other formats such as EPS files and Quark documents can also be sent.

See our contacts page for contact details of the Editor and/ or our sales department to send us your advertisement.

Conditions: Orders for advertisements are only accepted subject to our terms and conditions (see bottom of page)*

If you would like to know more regarding advertisements, contact details are below.

Joe Heneghan, Editor (Available all hours, including weekends, regardless of time zone)

+31 612 082 900

[email protected]

Paul Ellis, International Sales Director

+44 151 703 0598 (09.00 – 17.00 GMT Mon. – Fri.)

[email protected]

For smaller independent companies who are unfamiliar with the technical details as outlined above and who do not have access to their own in-house design team, we would like to remind you that we offer all clients a full graphic design service, totally free of charge, upon request. Just contact the Editor for details, and he’ll easily take you through the basic copy which you will need to supply.

Mechanical Details

All finished artwork (to be submitted on disc or as high-res PDF files).

For a pro-bono full Graphic Design Service (available on request) and all other web-related inquiries please contact the Editor.

Magazine designed by Brian Leatherbarrow of L1 Media.

A free advertising design service is available, subject to agreement with Editor or Sales Manager.

Feel welcome to contact Brian with any queries regarding mechanical details, or copy supply formats via phone or email:

+44 7849 575 020

[email protected]

*Terms & conditions

COPYRIGHT: All materials reproduced within are the copyright of Ambulance Today. Permission for reproduction of any images or text, in full or in part, should be sought from the Editor.

PUBLISHER’S STATEMENT: Ambulance Today magazine is published by Ambulance Today Ltd, 41 Canning Street, Liverpool L8 7NN. The views and opinions expressed in this issue are not necessarily those of our Editor or Ambulance Today. No responsibility is accepted for omissions or errors. Every effort is made to ensure accuracy at all times. Advertisements placed in this publication marked “CRB Registered” with the organisation’s “CRB Registration No.” means that the Organisation/Company meets with the requirements in respect of exempted questions under the Rehabilitation of Offenders Act 1974. All applicants offered employment will be subject to a Criminal Record Check from the Criminal Records Bureau before appointment is confirmed. This will include details of cautions, reprimands or final warnings, as well as convictions and information held by the Department of Health and Education and Employment.